Pulse: What newbies need to know about marketing listings

From utilizing professional photography to tapping into your sphere, here are some essential tips newbies need to know about marketing listings today. Continue reading

Most listings have bad visuals. Here’s how to stand out

According to a recent BoxBrownie study, most real estate listings suffer from one thing: a lack of good visuals. Whether you’re a newbie or a more experienced agent, here are a few tips you need to know about getting listing visuals right. Continue reading

‘It’s a two-way conversation:’ 8 tips for social media naysayers

If you question what value social media really adds to your business, don’t. Point blank, it gives real estate agents way more reach than they could get offline. It’s not for everyone, but here are some tips to make getting started easier. Continue reading

Is over-the-top luxury real estate marketing coming back in style?

“People had that initial ‘I want, I want, I want,’ and then they got very clear on what they wanted,” Institute for Luxury Home Marketing President Diane Hartley told Inman. Continue reading

Dallas ‘mansion’ with no bedrooms, windows mocked on social media

While the house appears to be a typical mansion, the inside drew attention on social media for its bunker-like layout: “That’s where they brought Jason Bourne during his flashbacks.” Continue reading

11 shipping containers were used to build this eco-friendly home

Re/Max agent Louise James told Inman the recycled, eco-friendly home, which hit the market for $2M, will only grow in popularity as efforts to conserve energy gain steam. Continue reading

Casper co-founder pays $500K over asking for Brooklyn townhouse

Mattress company co-founder Luke Sherwin and his wife, celebrated chef Clare De Boer, paid $5.25M in cash for the home in Brooklyn’s family-friendly Park Slope neighborhood. Continue reading

Pulse: What do newbies need to know about marketing listings?

When it comes to listings, what makes for a solid marketing strategy? From social media to video tours, we want you to chime in with your best advice and tips for newbie agents. Continue reading

David Hasselhoff’s dermatologist is selling a mansion full of NFT art

Non-fungible tokens, which are units of data stored on blockchain, have recently become a trendy form of modern art. Now they’re part of an $88 million mansion listing. Continue reading