Tag Archives: luxury

Luxury network Realm lines up prominent partners ahead of launch

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Currently in beta mode, the company is partnering with Gary Gold and Ann Abernethy, among others. Continue reading →

WATCH: How to tailor your social media to your customers

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Succeeding at social media means knowing who your customer is, and going where they are. That was one of the key takeaways from a Q&A session at Inman Luxury Connect with four experts. Continue reading →

VIDEO: The 3 qualities every luxury agent must have

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To kick off Luxury Connect, Brad Inman told the audience, “In an uncertain time, you’re never more needed. When people are uncertain, they need really good advice.” Here’s how you can be prepared to give that advice. Continue reading →

To get rich in real estate, you have to understand 1 simple reality

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Most salary surveys will tell you that the average salary for a real estate agent in the U.S. is just $40,000 a year. Continue reading →

How to build a track record by knocking on doors

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When luxury agents David Parnes and James Harris wanted to get into real estate years ago, they didn’t have a track record, contacts or anything else that agents typically need to succeed. So they hit the pavement. Here’s how that lead to success. Continue reading →

The luxury market ‘is doing just fine’ — even amid shrinkage

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Luxury buyers are gravitating away from the grand estate and toward properties with lots of amenities and little maintenance. Continue reading →

Luxury agents need to be ‘smarter than the internet’

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Brad Inman argued Wednesday morning at Luxury Connect that the real estate market today is dominated by change and that agents need to be smarter to thrive. Continue reading →

The Essential Guide to luxury marketing

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The luxury real estate market is highly competitive, but agents who harness technology, the media and their own social networks for marketing can make fortunes. Continue reading →

Lesson Learned: Honesty is everything

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Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, find out why The Agency’s Tracy McLaughlin believes being truthful is the only policy for agents. Continue reading →

How to target market luxury clients on LinkedIn

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So you want to be a luxury agent? In addition to knowing the community and the ins and outs of the market, you’ll also have to find yourself in those same places where luxury homeowners spend time. Here’s how to meet them where they’re at — on LinkedIn… Continue reading →