Tag Archives: marketing

Terradatum announces Listing Home Run for automated video marketing

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Market analytics company Terradatum is using MLS listing data to help agents quickly roll out property videos and web content for only $29.95 per listing. Continue reading →

27 tech terms every agent should know

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Confused by technology jargon? Not anymore. Here’s a rundown of the tech-speak words you should know related to proptech, apps and other tech that’s quickly dominating real estate today. Continue reading →

Tales from the field: Selling a penthouse during a pandemic

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Sourced from various real estate pros all over the country, this recurring column features stories of what agents are seeing on the front lines and what others can draw from those experiences. Manuel L. Davis dishes about his penthouse sale — from penn… Continue reading →

Create a brand that brings in your dream clients

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Building a brand can seem overwhelming if you don’t know where to start. From figuring out your niche to building a website, there are many things to consider when it comes to real estate branding. Continue reading →

17 strategies for working with homebuyers, sellers and past clients

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Despite the distruption it brought, there are still many ways you can make the best of the coronavirus situation. Here are some tips for working with buyers, sellers, past clients and on your own business during this pandemic. Continue reading →

Filmmaker-inspired video app wants your help in beta testing

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The app comes with a shot list and in-screen shooting recommendations to ensure users capture everything that makes a video worth watching. It was developed by a filmmaker and former Sothebys executive. Continue reading →

The deal is digital: A guide to handling it online from lead to close

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The fax machine is finally put to rest. With the onset of e-closing platforms and RON, the real estate sales cycle is 100 percent online, mobile and in the cloud. Here’s a quick list of vendors for each phase of the deal. Continue reading →

Mobile app Yaza geo-tags video content for listings and lifestyles

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Made for the iPhone, Yaza automatically maps every place you record a video, making it an ideal technology for property tours and neighborhood marketing. Continue reading →

Lion & Orb launches new listing marketing program for agents

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PressList is designed to generate media coverage for agents’ listings. The service also includes a virtual tour agents can use while in-person showings remain off limits. Continue reading →

3 ways to up your Instagram game during quarantine

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A thoughtful and targeted social media strategy during this period of social distancing will allow for maximum engagement and impact. Continue reading →