Even homesellers want ‘days on market.’ But plenty might skirt it.

An Intel survey suggests that a strong minority of sellers might take the real estate market somewhere most consumers don’t want it to go. Continue reading

Where brokerages stand on pre-MLS listings after a whirlwind week

Many real estate companies shifted their stances on pre-MLS listings this week. But each newly announced initiative is different. Continue reading

Rezora latest marketing vendor to team with ChatGPT maker OpenAI

Rezora will leverage artificial intelligence to personalize email based on client segmentation and property interests, as well as enhance listing narratives, according to an announcement. Continue reading

Pacaso, Engel & Völkers partner to formalize co-ownership model

Luxury real estate brand Engel & Völkers and second-home co-ownership platform Pacaso have formally partnered to promote the sale of homes branded as co-owned luxury properties. Continue reading

Ideal Agent forges partnership extending into mortgage, title

Partnering with Incenter allows Ideal Agent customers a more streamlined process for finding and leveraging professional service providers when buying and selling a home. Continue reading

Open houses are out: Here’s how to get your name out there

Traditional marketing and growth strategies were upended thanks to the pandemic. But we learned a lot in the transition. Here are a few ways agents can use their special sauce to engage buyers, promote their brand and get that listing sold — without ev… Continue reading

Zip Your Flyer joins notable tech entities as member of MoxiCloud

MoxiCloud is the manifestation of company’s open-platform mentality, an approach that ensures its customers can access a select group of service providers outside of its core value proposition. Continue reading

15 tips for first-time real estate investors, straight from the pros

Inman spoke with industry pros to learn their top tips for first-time real estate investors, and they had plenty of knowledge to share with newbies in need of a little bit of confidence. Continue reading