Why live video beats virtual reality in listings every time

If you want to boost your online marketing, start looking at the most exciting tool — live video. It works better than VR, especially when it comes to selling new houses or apartment developments, and it puts the agent back into the center of the trans… Continue reading

8 smart-home features buyers will want in 2019

Research shows that buyers want — and are willing to pay more for — smart-home features. Here are the top eight you should know inside and out. Continue reading

5 tips that’ll help you win over any FSBO

When it comes to for-sale-by-owner prospecting, there are two types of agents: the ones who will win the owners’ trust and list the home and the hundreds of others who will give up and move on. What do the winning agents do differently, and how can you… Continue reading

Connect the Sessions: How Agent Connect will help you dominate a shifting market

Consumers have never had more choices, so it’s a potentially challenging time to be making your living as a real estate agent. Continue reading

Meet the Inman Ambassadors: Peter Brewer

Peter Brewer has been a fixture at Inman events for years. If you’ve met him, you already know about his ability to make friends from all walks of life. Continue reading

Connect the Speakers: Emily Smith on building a brokerage culture

As the COO at Wemert Group Realty, Emily Smith has been laser-focused on the company’s culture. She’ll share what she’s learned at Inman Connect New York. Continue reading

Buyside uses buyer data to help agents win more listings

The data company analyzes buyer data for agents to use in seller lead generation and listing presentations, integrates with CRMs and business platforms and provides graphics such as heat maps. Continue reading

5 tips for remaining your clients’ agent for years to come

Getting a 5-star review from clients doesn’t guarantee you’ll get their business in the future. Try these five tips to stay top-of-mind long after they sign on the dotted line. Continue reading

How to market a listing from staging to social media

Regular Inman contributor Christy Murdock Edgar talks all things marketing with Interior Marketing Group (IMG) founder and CEO Cheryl Eisen in this q-and-a session that’s full of insights for agents and brokers. Continue reading

Connect the Speakers: Scott Lockhart on data privacy and real estate

Do you know how GDPR is going to affect how you build your real estate website and operate your business? Scott Lockhart does. Continue reading