According to social media expert Katie Lance, OpenAI has unveiled its official iOS application for ChatGPT, the company’s AI chatbot, allowing you to create content while you’re out and about. Continue reading
There’s always a way that agents can position themselves for changing marketing conditions, and brokers can facilitate that process, according to broker owners Bridget Gilbert and Laura Garner. Continue reading
Digital marketing specialist Joshua Jarvis offers his feedback on Realtor.com’s new AI tool. While he applauds the attempt, he says it’s a swing and a miss. Continue reading
Learn the secrets to real estate success from the No. 1 RE/MAX agent worldwide, Jordan Cohen. He offers actionable advice that you can put to work immediately to raise the level of service you provide. Continue reading
Sue “Pinky” Benson tells you how to tell the difference between legit Instagram followers and those who are boosting your count without adding value. Continue reading
While the conversation around door-knocking is compelling, it’s not a prerequisite for success in the real estate business, writes Teresa Boardman. She offers a variety of alternatives if door-knocking just isn’t your thing. Continue reading
Whether you’re reaching out to current or past clients or cultivating new leads, authenticity and human connection are essential, writes The Agency’s Mauricio Umansky. Continue reading
To drive growth and profitability, writes Eric Bramlett, it’s important to keep your eye on the bottom line, and these numbers will help you do just that. Continue reading
Video is the most impactful place for you to spend your marketing dollars. Jimmy Burgess helps you ensure you’re doing it right with five types of video designed to get you noticed. Continue reading
Leading Real Estate Companies of the World has added Chime, a well-known technology partner, to a list of business resources the company offers its 550-member firms, according to a company announcement. Continue reading