Tag Archives: marketing

Rent.com develops program to help clients trend on TikTok

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Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages. Continue reading →

How to build a local Facebook group that actually generates leads

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Developing highly successful and engaged Facebook groups takes time, commitment and a value-added perspective. Stacey Soleil shares tips from the best-of-the-best groups and the real estate agents who run them. Continue reading →

Old, tired, out-of-style: 5 mistakes that are ruining your social media

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Creating a strategy upfront isn’t enough to keep your social media on point long-term, according to luxury marketing expert Laura Stace. Ensure that your social media presence is meaningful, engaging, and up-to-date by avoiding these common mistakes. Continue reading →

10 tips for throwing an un-be-leafable fall event on a budget

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Now is the perfect time to plan an event to thank your clients, showcase your business and attract potential buyers. With a little creativity and planning, you can throw an event that’ll rival your competitors without breaking the bank, author and coac… Continue reading →

Open up your open house! 5 tips for ensuring everyone has access

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Homebuyers have different needs, and an open house offers an opportunity to meet them, according to Amanda Deering. You can bring inclusiveness to your open house to open the doors to individuals with disabilities. Continue reading →

My home has a basement dungeon. Can I include it as part of the GLA?

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“Barbarian” became a runaway hit in October, but the Airbnb-referencing horror flick also raises a thorny issue for agents: What rooms can be listed as part of a property’s total square footage? Continue reading →

Are you missing a quarter of potential clients with your marketing?

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Who do you picture when you’re writing your property descriptions or choosing photographs? Make sure that you’re creating an inclusive image of all types of potential buyers, including those with disabilities. Continue reading →

Scary but true real estate facts: WATCH if you dare!

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That bump in the basement might not just be the wind. Watch this spooky short created by Sue “Pinky” Benson to learn more about the scary side of real estate. Continue reading →

7 underutilized tech tools that’ll make you look like a top producer

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These underrated apps and tools can make you look seemingly flawless as you juggle the many aspects of your business with ease, Jimmy Burgess says. Continue reading →

5 takeaways from Compass REtreat on seizing a slowing market

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Five of Compass’ top real estate agents, team leaders and executives shared tips for recruiting, marketing, generating leads and maintaining their mental health during a market shift. Continue reading →