How to use social media to deepen your niche

If you’re new to social media marketing, or if you haven’t had much success with it, social media expert Karen Albert has a few simple tips for you. It all starts with finding the clients you like to serve the most. Continue reading

How to target market luxury clients on LinkedIn

So you want to be a luxury agent? In addition to knowing the community and the ins and outs of the market, you’ll also have to find yourself in those same places where luxury homeowners spend time. Here’s how to meet them where they’re at — on LinkedIn… Continue reading

How to stay competitive in a cooling market

As the market cools, there’ll be more and more competition for the same inventory. Here are six reminders on the fundamentals of finding your edge. Continue reading

7 strategies for generating better buyer leads for your listings

If generating a high volume of quality buyer leads for your listings is a challenge for you like it is for many agents, try integrating a few of these tactics into your marketing plan. Continue reading

How do you build a luxury real estate network? By attending Luxury Connect 2019

Referrals and networking at this level of real estate are more critical than ever because each of your clients will expect the same high level of service. Continue reading

Networking tips from the Inman Connect Kick-Off Party

The Inman Connect conference series may be the best when it comes to the variety of professionals it attracts. The question, “What do you do?” can return something unexpected, and quite often, serendipitous. Continue reading

What makes Inman Connect a must-attend event?

Regular columnist Jay Thompson estimates he’s been to well over a dozen Inman Connects. Why? What compels someone to attend the same conference, sometimes twice a year, across more than a decade? Find out here. Continue reading

How to Network With Younger People Effectively

When was the last time you reached out to network with someone at least a generation younger than yourself? If you struggle to answer that question, you’re not alone. According to the nonprofit Gen2Gen, a mere 6% of Americans over 60 said they had disc… Continue reading

Connect Las Vegas: Top 10 networking tips

As the name suggests, our Inman Connect conference isn’t just about great speakers, sessions and learning — it’s also about building relationships. Continue reading

Who has time for conferences? You do!

Your to-do list is a mile long, not to mention managing your life outside of real estate. But the job of a real estate agent doesn’t start and stop with the transaction. It’s been proven that agents who invest back into their business, especially with … Continue reading