6 tips you should share with clients before they refinance

The lending industry is up to its calculators in mortgage refinances right now. Here are six tips for real estate agents to share with their clients. Continue reading

The Real Word: Could independent contractor status die?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. In this edition of The Real Word, they’ll discuss the status of real estate agents as independent contractors, how to generate more listings and who’… Continue reading

Zentap addresses all your Facebook needs in one place

Consistency in social media marketing is a big challenge for busy agents. Zentap can help those who aren’t good at it look like they are. Continue reading

Not enough of you to go around? 6 time management tips for busy agents

The phrase “if I only had more time” is the busy person’s easiest excuse to avoid making a meaningful change. Your lifestyle (and your success) will only change when you change your relationship to time. Here are six tips for better time management so … Continue reading

How much are iBuyers paying for customer acquisition?

Over the past three years, the largest iBuyers — Opendoor, Zillow and Offerpad — have spent over $200 million advertising directly to consumers. That spend peaked in 2019 before slowing during the pandemic. Historically and today, Opendoor appears to b… Continue reading

How to support your agents in this ultra-competitive seller’s market

Across the country, nearly every major market is hearing the same song: low inventory, high demand, and a knock-down, drag-out fight for buyers trying to get a home, especially in the entry-level pricing brackets. Here are a few tips for encouraging yo… Continue reading

Commission, appraisals, inventory: 11 challenges agents face today

Last year was a trying one, but it taught us to stretch ourselves, our business brains and our mindsets. It also forced us to adapt in an ever-evolvig landscape. Here are the top challenges agents face on the daily. Continue reading

Agents, hold yourselves to a higher standard — especially in a hectic market

Although the market extremes can be challenging, we’re all still here and working in the business. As professionals, we must focus on the long haul — while working together, helping our clients and always doing the right thing. Continue reading