Tag Archives: Opinion

Being in the real estate industry is the best gift you can give yourself

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According to broker-owner Phillip Cantrell, being a real estate practitioner is one of the most important careers in our entire economy. Here’s why. Continue reading →

Morgan Carey on AI, lead gen and the future of digital real estate

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From leveraging artificial intelligence to navigating the complexities of SEO and online marketing, real estate pros need to be at the top of their game. Continue reading →

Redlining and steering continue to plague housing. So where’s NAR?

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By backing its membership and ignoring bad actors, the National Association of Realtors has set itself up for government oversight and intervention, writes Revaluate co-founder Chris Drayer. Continue reading →

How many Instagram Stories should I do a day?

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Instagram Stories operate differently than other features like Posts and Reels. Sue “Pinky” Benson helps you learn how to make them work for your real estate business. Continue reading →

Here are 5 reasons we won’t see a housing market crash this year

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According to Splitero CEO Michael Gifford, we’re still in an affordability crisis and unlikely to see a complete housing market tumble in 2023. Continue reading →

Door-knocking is personal. Stop trolling your colleagues

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With hundreds of comments on our coverage of Ralph Yarl’s shooting, what does it say about door-knocking, and where do we go from here? Rachael Hite updates the story and looks at the sometimes heated reactions. Continue reading →

Agents weigh in on the (ongoing) door-knocking debate

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Amid rising gun violence, real estate agents are debating the continuation of door-knocking, a traditional practice. Opinions are split, as some advocate for caution, while others suggest it’s time to halt the practice due to safety concerns. Continue reading →

These are the smart home updates to add to your new luxury residence

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With the right products, your new luxury home can become a smart, convenient and energy-efficient living space, smart home expert Brandon Doyle writes. Continue reading →

What is the meaning of full service?

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Does “full-service real estate” really mean anything, or is it just something brokerages say to charge higher fees? Teresa Boardman looks at the service-shortfalls of so-called full-service brokerages and teams. Continue reading →

This semi-retired broker is shifting the conversation around ADUs

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As the ADU trend continues to gain traction, Kendyl Young’s role in equipping agents with the tools they need to navigate this new landscape is vital. Brandon Doyle talks to her about how she’s helping to educate agents on this niche. Continue reading →