Rocket hires Viral Nation as first social media agency of record

After amplifying Rocket’s Super Bowl ad with a social campaign that generated 247 million views, Viral Nation is now tasked with helping the mortgage giant cut through noisy social media feeds by showcasing real client stories. Continue reading

Rocket seeing ‘awesome early data’ from Redfin acquisition

CEO Varun Krishna says lender has already seen a surge in leads and higher conversion rates from the Redfin deal, thanks to “cross pollination” of leads, agent referrals and mortgage applications. Continue reading

Rocket offers preferred mortgage pricing for Redfin-linked deals

With closure of merger, homebuyers get temporary rate buydown or up to $6,000 in lender credits from Rocket Mortgage when the buyer or seller is represented by a Redfin agent. Continue reading