Inman announces 2026 Marketing All-Stars award recipients
For the fourth year, Inman recognizes marketing heads, brand leaders and communications executives across the real estate industry. Continue reading
For the fourth year, Inman recognizes marketing heads, brand leaders and communications executives across the real estate industry. Continue reading
The Super Bowl LX-adjacent game will prompt Redfin app users with six clues starting around 8 p.m. ET on Sunday to locate and win a $1 million home featured in a Rocket and Redfin commercial. Continue reading
After amplifying Rocket’s Super Bowl ad with a social campaign that generated 247 million views, Viral Nation is now tasked with helping the mortgage giant cut through noisy social media feeds by showcasing real client stories. Continue reading
From chief marketing officers to communications professionals, Inman’s 2025 Marketing All-Stars award celebrates 99 of the most creative and boundary-pushing marketers that drive success and impact across the real estate industry. Continue reading
Rocket’s 60-second “Own the Dream” Super Bowl ad featured a live singalong by thousands of fans to John Denver’s “Take Me Home, Country Roads.” Continue reading
In addition to subtle tweaks to the company’s logo and other details, brand revamp is aimed at positioning Rocket as a fintech platform supporting an ‘end-to-end homeownership experience.’ Continue reading
Ahead of his Connect NYC appearance, CEO Varun Krishna details the mortgage giant’s ambitious goals to grow its purchase loan business in 2025 by building closer ties to real estate agents and mortgage brokers. Continue reading
In a newly created role at Rocket Pro TPO, the former Sagent CEO is tasked with winning more business from mortgage brokers by leveraging Rocket’s data, technology and AI capabilities. Continue reading
The company’s first group CMO will be responsible “for creating a unified and compelling voice for all businesses” under the Rocket umbrella, including Rocket Mortgage, Rocket Homes and Rocket Money. Continue reading