If your listing’s not selling, it’s not always price. It’s the positioning

When a home is positioned correctly, marketing feels easy, Josh Ries writes. When it’s not, no amount of exposure will be able to fix it. Continue reading

5 magic phrases that help real estate agents close more deals

These five simple phrases from Jimmy Burgess have helped countless agents win more listings, close more buyers and lead to more cooperative transactions with other agents. Continue reading

10 hot strategies to help sell your listings this fall

Trainer Bernice Ross shares 10 effective fall listing refresh strategies real estate agents can use to attract buyers, boost curb appeal and close more deals this season. Continue reading

How to nail the price reduction conversation with homesellers

Coach Verl Workman outlines how to fix what real estate agents say when the home isn’t selling and what the homeowner hears when the agent speaks. Continue reading

How to solve listing problems (without jumping to a price drop)

The next time a listing lingers, resist the urge to slash the price, coach Darryl Davis writes. Become a real estate detective to figure out what’s really going on. Continue reading

New listings grew 276% last week — but it’s not enough

Annual new listing growth jumped from 1.7 to 6.4 percent in one week. However, Realtor.com said the listing jump hasn’t translated to more home sales, as homebuyers struggle with affordability. Continue reading

About to expire? How to hit reset on stale listings (and salty sellers)

What can you do to prevent your listing from languishing on the market? Try these strategies from trainer Bernice Ross to hit the refresh button with your sellers and build buzz around the property. Continue reading

Deal falling apart? 10 solutions to keep things moving forward

In today’s complex market, it takes give-and-take on both sides of the transaction to make sure you get to the closing table. Broker Cara Ameer offers 10 solutions to keep a deal moving forward, no matter what the market throws at you. Continue reading

Pulse: 26 handlers for ‘Another agent said we could get more money’

We asked, and you all came out in droves to share your best responses. Our favorite handlers from last week’s Pulse survey include asking to see the other agent’s math and emphasizing an ethical obligation to disagree. Continue reading

Inspection’s over! 7 tips for negotiating repairs, credits and reductions

Welcome to one of the most confusing parts of the real estate transaction. There is no handbook for post-inspection negotiation, and no amount of training can tell you exactly what to do because, quite frankly, it depends on the specifics of the deal. … Continue reading