Tag Archives: real estate brokerages

Top 5 AI trends every real estate brokerage should know

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AI adoption is reshaping real estate marketing, but brokerages risk falling behind if they don’t support their agents. Continue reading →

LA’s so-called ‘mansion’ tax has failed. It’s time to overturn it

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The Los Angeles housing market has an albatross around its neck called the United to House LA (ULA) or “mansion” tax. Danny Brown explains why it’s a failed experiment. Continue reading →

NAR defeats discount brokerage Homie in antitrust lawsuit

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The court determined that Homie’s claims were no longer timely, that it failed to make a case for antitrust injury and that it did not provide enough evidence to prove wrongful interference in its business dealings. Continue reading →

HomeSmart+ to offer referral income to agents

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HomeSmart now offers a new model for referral income and retirement contributions. To participate in HomeSmart+’s revenue-sharing program, agents will forgo the company’s traditional 100 percent commission structure for an 80 percent model. Continue reading →

App-based brokerage Torii closes on more funding, launches LA operations

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Most Torii real estate agents are salaried employees with benefits and full marketing support. The company is focused on becoming a single provider for all homebuyer needs. Continue reading →

Pulse: How could your brokerage be improved? 15 suggestions from agents

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Readers sounded off on changes they wish their brokerages would make. Suggestions varied, but they largely boiled down to better treatment, more support and less recruiting. Continue reading →

Competition from Zillow, AI is the biggest fear among brokers: NAR

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Real estate brokerages anticipate big challenges to come from evolving technology and “nontraditional market participants,” according to a new NAR survey. Continue reading →