‘The smartest tech choice I made this year.’

From all-in-one platforms to predictive analytics, a new study shows the diversity of technology usage across brokerages of all sizes. As disruptive technology floods the marketplace, it’s easy to be lured by the promise of the latest “shiny toy.” Continue reading

Considering new tech? Make sure it hits these 4 marks

Moving a real estate business onto a new technology platform doesn’t have to be frustrating or overly time-consuming. When the new product can raise productivity and transform business, tech users have even more motivation to take the leap and make the… Continue reading

National Association of Realtors backs 6 commercial RE startups

‘Wellness’ startup and short-term rental management service among the first commercial class of NAR’s tech accelerator, it was announced Thursday. Continue reading

4 ways to turn your website into a lead generation machine

When building a successful website, there are two things to keep in mind: 1. Your brand. 2. Your target audience. In the 15 years that Propertybase has been building real estate websites, we have seen time and time again when there was too much focus o… Continue reading

5 standout brands in real estate tech

Many Inman readers have spent their entire careers in real estate & with great success. As a relatively new student of this business, following 12 years leading iTunes digital marketing at Apple, I am struck by the many opportunities to differenti… Continue reading

Redfin CEO says measured growth is key to his brokerage’s success

Glenn Kelman believes clear victors will emerge from the real estate tech arms race in the next couple years. Mergers and acquisitions are inevitable, he argues. That’s because real estate websites want to insert themselves into the transaction, while … Continue reading

Why the money pouring into real estate tech is ‘stupid’

In a wide-ranging interview, Patrick Stone, founder of the Williston Financial Group, shares his thoughts on real estate technology and his previous life as an oyster diver. Continue reading

OJO Labs raises $40M in Series C funding

OJO Labs, the startup behind the artificial intelligence-based personal assistant “OJO,” announced Tuesday its raised $45 million in Series C funding. Continue reading

Lone Wolf launches transaction management platform

Lone Wolf is set to announce a new two-way transaction and back office integration software at Realogy’s RGX conference today in Las Vegas.  Continue reading

Stop worrying already — tech is NOT going to replace you

Until the technology exists to replace human ingenuity and empathy, agents need to stop obsessing over what they think will replace them. Leverage technology to increase your efficiency, communicate better with your clients, help you cover a larger pro… Continue reading