The 3 universal truths of real estate marketing

With nearly 20 years in the biz, I’ve seen a lot: the transition from “property phone books” that were our source of truth to IDX feeds and websites, the presence of boom and bust cycles, the rise of digital, the creation of amazing marketing technolog… Continue reading

Think Like a CEO S2E3 – Engaging Talent

Hiring is hard enough already, but how can you be sure you’re hiring talent that brings your business a twofold return? Today’s episode walks through the process that allows entrepreneurs to become true business owners by hiring talent that is motivate… Continue reading

How to build a real estate business that can go the distance

Skills like leadership, coaching and others needed to run a successful real estate business are not always instinctual, so here are four key points I work by that keep my business thriving and my skill set on point. Continue reading

Jon Cheplak on how to screen for exceptional talent

What questions should you ask to screen for uber productive agents? What are the attributes of top producers? Real estate coach Jon Cheplak shares his insights with regular columnist Ryan Rodenbeck. Continue reading

How to create a culture that inspires agent retention

Across industries, employees seek out receptive, engaging and adaptive work environments. But what is the secret sauce for hiring and keeping talent? How can you create, develop and sustain the culture needed to entice and retain top performers? Continue reading

Realogy totally overhauls agent training program for digital age

More than 300,000 agents worldwide are poised to receive updated, customized training via desktop, tablet and smartphone, Realogy executives revealed to Inman. Continue reading

6 major challenges all real estate teams face

Leading a team is essentially like herding cats. If you’re the one establishing the team, the odds of your getting cat-wrangling “right” from the get-go are zero. Plan on facing these six common challenges head on. Continue reading