Your CRM is the lifeblood of your business — so nurture it

Clients want to work with people they trust — which is where the CRM comes in. A properly organized, categorized and cultivated database can help you not only manage, but also strengthen client relationships. Here’s why. Continue reading

Lesson Learned: Trust your instincts

In this column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week, find out how Engel & Völkers luxury collection specialist Leah Robinson-Christian uses her experience, … Continue reading

The Inman Handbook on how to reopen your business this summer

As states begin the reopening process and more business restrictions are lifted, prepare yourself and your team for a new way to operate this summer. Continue reading

A superior virtual tour will answer these 10 questions

If you focus on replicating the IRL experience of a home tour in your live virtual showings, your clients will have the answers to the 10 most-asked questions. Continue reading

You’ve got 7 seconds to sell — here’s how to maximize your listing

Even with COVID-19 restrictions, buyers still want to visit homes in person. They are, however, using online pictures, marketing and 3D tours to dramatically shortlist the homes they will actually visit. Here’s how to make your listing stand out. Continue reading

Brown Harris Stevens’ agent platform ‘couldn’t have come at a better time’

The long-standing, NYC-based urban luxury independent Brown Harris Stevens has developed an agent productivity solution called MAIA. It rests on a Salesforce backbone. Continue reading

COVID-19-related forbearance volumes decline for first time since pandemic hit

Active COVID-19-related forbearance volumes declined by a net 34,000 for the week ending June 2, the first weekly decrease since the CARES Act went into effect, according to data released Friday. Continue reading

Real Vision is the real deal for one-stop listing marketing

The Toronto-based photography and 3D tour provider puts a very slick, all-inclusive spin on getting everything you need to visually market listings — at an affordable price. Continue reading

The Real Word: Should agents worry about Offerpad’s new service?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they discuss why buyers should have representation with new construction and The Broke Agent’s winning meme templates. Continue reading