This new software will link your clients’ texts to Salesforce accounts

Uplink by Lunar allows agents to sync and track text conversations so you never miss a beat. Continue reading

8 decluttering tips that’ll take your listing from hot mess to shining success

Decluttering can mean the difference between a home that sits and a home that sells. Here are eight ways real estate agents and their clients can address the clutter when preparing a home for sale. Continue reading

Fighting back: Educate your audience, and use the best tech to stay ahead

How are real estate broker-owners responding, adapting or changing? Here’s what Austin-based Ryan Rodenbeck, founder and owner of Spyglass Realty and Investments, is doing. Continue reading

Has the ‘Tinder effect’ taken the romance out of homebuying?

The “Tinder effect” — the advent of “swiping right” to find a match or “swiping left” to reject it on a split-second first impression — has created an environment that can lead buyers to overlook important intangibles that only come with visiting a hom… Continue reading

Purplebricks launches in the Sunshine State with 2 locations

Purplebricks is bringing its flat-fee model to the Sunshine State. The U.K.-founded real estate brokerage — which charges sellers a $3,600 fee per listing — officially launched Tuesday in Orlando and Tampa, as the company celebrates one year of operati… Continue reading

MoxiWorks blasts Compass for agent productivity claims

MoxiWorks, an open real estate tech platform funded by two of the top three regional brands in the country, took a jab at Compass, claiming its agents report a 16 percent decline in productivity when they move to the national brokerage.  Continue reading

Better Homes and Gardens Real Estate revamps agent marketing tool for mobile era

Better Homes & Gardens Real Estate is overhauling its predictive marketing tool to give agents and brokers a deeper mobile experience. Continue reading