Startups look promising on the outside, but they can’t always live up to the hype, says Tammy Britt. The longtime D.C.-area agent shares her experience with a startup after 16 years as a top performer with some of the biggest names in the real estate b… Continue reading
Between a column in “The New York Times” and a Facebook post, I can’t help but wonder how healthy the job of buying and selling real estate is for our kids. How are our children influenced by our career choices, our screen time and our stress levels? A… Continue reading
We asked, and you all came out in droves to share your best responses. Here are our favorites objection handlers for “I want to look at houses, but I don’t want to commit to a specific agent.” (Stay tuned for a new survey question Wednesday!) Continue reading
Compass CEO Robert Reffkin wasn’t invited. Opendoor CEO Eric Wu was, but won’t attend this year’s Future Investment Initiative event. Continue reading
Keep track of the number of people you contact each week as well as how you engage with them. Continue reading
The luxury real estate market is highly competitive, but agents who harness technology, the media and their own social networks for marketing can make fortunes. Continue reading
Across industries, employees seek out receptive, engaging and adaptive work environments. But what is the secret sauce for hiring and keeping talent? How can you create, develop and sustain the culture needed to entice and retain top performers? Continue reading
With the increasing prevalence of unmarried homebuyers — couples, platonic friends and family members — it’s more important than ever for agents to provide guidance to protect clients by asking the right questions upfront. Continue reading
Opendoor’s latest proptech partnership demonstrates another nail in the coffin of traditional agency. With every iBuyer offer that gets invited into a listing presentation via CloudCMA, the industry collectively sacrifices a little bit more of its soul. Continue reading
The new leaders — none of whom have backgrounds in real estate — have previous experience working at Amazon, Netflix, Hulu and in the venture capital industry. Continue reading