Make people matter: 4 ways to positively impact agent retention

In the second part of his two-part series, Chase Williams looks at the actionable steps you can take to make an impact on your retention. Continue reading

Data storytelling: The key to smarter agent recruitment

Rather than focusing on numbers and statistics, data storytelling allows you to translate numbers into insights that are more easily understood and can be integrated into better decision-making. Continue reading

Understanding the Hispanic population’s role in real estate

The real estate market is constantly evolving, and as we look ahead to the coming years, the Hispanic population is poised to play a major role in the industry. Continue reading

Find out how this LA agent pulls 80% of his clients from YouTube

Darren Kriz’s journey from amateur YouTuber to real estate superstar demonstrates the power of persistence, consistency and a passion for learning. Continue reading

10 killer call-to-action strategies for real estate agents

A well-crafted CTA can make the difference between a lead and a sale, so put the time and effort into creating a powerful one that drives action and achieves your desired outcomes. Continue reading

8 tips for preparing your first real estate agent business plan

Preparing your first real estate agent business plan takes time, effort and research. Thankfully, it doesn’t have to be long or complicated, just specific enough to outline what you want to accomplish. A well-prepared business plan will help you set a … Continue reading

How to answer buyers’ top 10 most-asked mortgage questions

Agents should be prepared to answer their buyer’s mortgage questions, including types of mortgages, lender guidelines, preapproval vs. prequalification and the closing process in the area. Continue reading