The economic outlook for real estate: Dark days ahead?

Instead of disputing the economic news, searching for a ray of sunshine, or ignoring it, Compass’ Rich Hopen goes beyond the headlines to understand what is going on. Continue reading

Give ’em pumpkin to talk about: 13 scary-good Halloween marketing ideas

This weekend is the perfect time to go a little over the top with Halloween decorations, put on your costume, hand out candy to the neighborhood children and generate a little buzz for your business. Continue reading

You have seconds to win prospects over. Here’s what to say

You only have a few precious seconds before your prospects decide whether to hang up or hang on. Don’t misuse that valuable time. Follow these five steps from team leader Carl Medford, and you’ll be able to talk your way from lead to client. Continue reading

How to close 15 deals between now and the new year

The market determines your strategy, not your success. There’s three months left in 2022, and if you put in the work — despite setbacks and oppositions — you have time to close 15 deals. Here’s how. Continue reading

Draw the line! How to set boundaries, protect your time and say no in real estate

To help empower you to protect your personal life, have a healthier work life and find more time in your day, we’ve rounded up top tips from Inman contributors. Find out how to set boundaries with yourself and your clients, lay down the law and say no … Continue reading

Create future income: Secrets for maximizing your real estate investments

The emerging buyer’s market, with increasing inventory and falling prices, offers a golden opportunity for you to invest in real estate to create income now and in the future. Trainer and author Bernice Ross provides steps to help you choose an investm… Continue reading

Mid-term elections impact real estate. Vote

We can all ignore elections as being “political,” but that won’t make them go away. No adult who is old enough to vote is above politics, and they have an impact on the industry, writes broker Teresa Boardman. Continue reading

These marketing terms are officially cliched. Here’s what to write instead

Consumers know that agents are famous for tweaking listing descriptions to lure them in to see the home. Avoid using these seven terms, and try these fresh alternatives instead Continue reading

Circa 1930: What real estate agents need to know about Depression-era kitchens and baths

The 1930s is known as the beginning of modern design, with both Art Deco and Art Nouveau influencing the styles and colors of bathrooms and kitchens in American homes. Continue reading