In this edition of The Real Word, Bryon Lazine and Nicole White discuss a lawsuit that’s fighting Oregon’s ban on love letters, top changes from the NAR annual conference and Real Estate Creative’s social media content. Continue reading
As tempting as it is to throw money at everything, spoil your favorite clients or lease that luxury car, as a new agent, you have to be mindful of making mistakes that can lead to expensive consequences. Here are a few you need to watch out for. Continue reading
Statistics say that clients typically go with the first agent they meet — so how can you make sure you’re that agent? Well, it comes down to your marketing. Luxe marketer Tiffany McQuaid shares a few strategies that’ll help you stand out from your comp… Continue reading
The shuttering of Zillow Offers is a good lesson in reinvention for all agents. As consumer expectations change, real estate professionals need to adapt and create something that adds value to stay ahead of the competition. Continue reading
If you are looking for a source for free leads, don’t miss out on the opportunity that local Facebook Groups offer. Add value, be a valuable resource, and business will follow. Here’s how Realtor Jay Johnson pulled out $6 million in closed sales in his… Continue reading
Whether you’re meeting with clients or just striking up a conversation with a new contact, first impressions matter. Here are the most valuable tips you’ll need to tap into the best version of yourself — and build strong, lasting relationships. Continue reading
Whether you’re brand new to the biz, you’ve just had immense growth this year and are playing catchup, or you’re simply looking for fresh automation ideas, here are nine systems every agent can use for a steady stream of referrals. Continue reading
Having the ability and the vocabulary to discuss different types of windows and knowing about their energy-efficient capabilities is beneficial for real estate agents who are selling both new construction and renovated properties. Here’s what to know. Continue reading
As we look to finish out 2021, indie brokers need to look at industry trends to get ready to hit the ground running in 2022 and prepare for new challenges. Here are the top five hurdles and how to prepare for them. Continue reading
A veteran agent wants her broker to invest in leads purchased from national services, but her broker views them as active competitors. Is there a happy medium they can achieve? Anthony Askowitz explores this hypothetical situation from both sides of th… Continue reading