How to improve remote leasing efforts with video

Leasing a unit sight unseen used to be rare — until a couple of weeks ago. Now, it’s the rule, not the exception. To keep business going, here’s what agents have learned. Continue reading

Dear Marketing Mastermind: Are there rules for what to say to clients?

What can you say and do right now to meet the demands of the present and future in your real estate business? Find out what the Marketing Mastermind recommends during this unprecedented time. Continue reading

6 areas to focus on when leading through rocky times

Unapologetic leadership is all about having knowledge, wisdom, passion, empathy and taking action. That’s what your agents, staff and community are all looking for, especially in times like these. Continue reading

The one thing newbies need to focus on right now

Perhaps you’re new to the real estate business or maybe you’re battling a bout of the two-year blues, and here comes the coronavirus. From survival to relaunch, here are a few pointers on building your business. Continue reading

How to create a Matterport virtual video sizzle reel in 5 steps

Leverage your 3D Matterport Tour with these five simple steps to create a compelling “virtual video sizzle reel” that captures attention and shows your current and prospective clients that you’re adapting to today’s fluid market environment.  Continue reading

How can you prepare for a post-COVID-19 market?

When the quarantines lift and the crisis subsides, what potential market shifts will we see? Here’s how you can best position yourself to serve some of the likely outcomes. Continue reading

What coronavirus can teach agents about leadership

An agent’s role extends well beyond a traditional job description today. Now, agents need to show leadership at home and work while contributing to the common good. Continue reading

Tales from the field: How technology helped us save the deal amid COVID-19

Sourced from various real estate pros all over the country, this recurring column features stories of what agents are seeing on the front lines and what others can draw from those experiences. This time, Lindsey Hood explains how technology helped an A… Continue reading

The Real Word: The 10 cities best prepared for a downturn

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, as coronavirus and its economic consequences make their way toward middle America, they’ll look at which cities are best positioned for re… Continue reading