A simple way to get eyes on your listing during uncertain times

Amid coronavirus fears, this tried-and-true piece of tech can help real estate agents continue showing homes while staying safe. Continue reading

Is it worth it? 4 property metrics real estate investors need to know

Ready to invest in real estate? First, you have to evaluate your potential investment using data. Here are the main financial metrics you should be using before making the final decision. Continue reading

Pulse: The qualities real estate leaders should have

Last week, we asked readers what qualities real estate leaders should have, and you all came out in droves with descriptors. Here are the top responses. Continue reading

Dear Marketing Mastermind: How can I get the most out of my content?

You’re creating content, but how can you ensure that people respond? Find out what the Marketing Mastermind recommends to optimize your blog posts, videos and social media to ensure that you are getting eyes on your platforms. Continue reading

What should a new agent’s work ethic look like?

Jumping into a new career in real estate is challenging. The trick is to stay creative, organized and knowledgeable in your field. Here’s how to accomplish that — while keeping your motivation and spirits high. Continue reading

How to help impatient buyers find a home

Finding the perfect house takes time — but unfortunately, not a lot of homebuyers are willing to wait. Is your client eager to rush into a contract? Here’s what you can do. Continue reading

All work, no play? How to find a better work-life balance

The housing market never sleeps, and the same can be said for a real estate agent. In this busy world, drawing a line between work and personal time can be challenging. Here’s how to strike a healthy balance. Continue reading

Howard Hanna’s president on building a one-stop shop

What’s the secret to Howard Hanna’s nationwide growth? Years of experience — plus a commitment to providing end-to-end transaction services. President Howard W. Hanna explains how the brokerage does it. Continue reading

How to turn past clients into repeat business

The art of client loyalty has a lot to do with staying memorable and cultivating trust. As an agent, here are four things you should keep in mind when building and maintaining a relationship with your clients. Continue reading

The Real Word: What makes a real estate leader exceptional?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they’ll go through Inman columnist Cara Ameer’s top 10 leadership traits. Which traits are most important to you? Continue reading