How to be the expert your clients need right now

With a sea of agents conducting business online, how can you stand out from the crowd? Rise above fear, build community, and be the leader your clients need. Here’s how. Continue reading

How to cope with grief, isolation and loss of control

For many, losing important daily rituals and a basic sense of control is a difficult reality to swallow. Some even grieve normalcy. Here’s what you can do to manage those feelings. Continue reading

5 rules for content creation during coronavirus

Now more than ever, it’s important to talk to your sphere, fans and followers across all of your platforms. Here’s how to create content that matters. Continue reading

How to adapt your 2020 business plan in light of coronavirus

Changing a business plan four months into the year requires an in-depth discussion on how to adapt your prospecting, budgeting and overall strategy to tackle the new reality we find ourselves in at present. Continue reading

7 steps for recession-proofing your business

Whether you are a single agent or a broker-owner, your response to the COVID-19 shutdown right now will have ramifications for months and years to come. Here are seven things you need to do right now to take charge of your finances and prepare for what… Continue reading

Is real estate essential to life? Yes, but not right now

Although real estate is an indispensable part of the American economy and people’s lives, are the services provided by agents essential to survival? This might be a matter of want versus need. Continue reading

Agent Icon makes social media imagery a no-brainer

The on-demand marketing content provider debuted at Startup Alley two years ago, and at ICNY20, it revealed its newest feature, a slick, text-based social media content service that delivers, usually in minutes. Continue reading

4 critical actions indie brokers must take now

As the real estate industry finds its footing, what should an independent broker do to ensure minimal business disruption? The answer: Start by focusing on your agents. Continue reading

The Real Word: How fear and uncertainty is changing the mortgage industry

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they discuss changes in mortgage guidelines and other ways the real estate market is reacting to uncertainty. Continue reading