How to introduce AR into the buying and selling experience

Have you ever heard a buyer complain about the wall color in your listing or wonder if the living room could accommodate their furniture? How many times have you had a listing that desperately needed staging, but lacked the time or budget to get the jo… Continue reading

How to transform your client relationships with a CRM tool

In luxury real estate, customer relationships are everything — so it’s no surprise that many leading companies are implementing customer relationship management (CRM) systems. If you’re considering adding CRM to your mix, here are five things to know.
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How you know you’ve found a winning team

I spent my first three years in real estate at a small, boutique agency. But when Sotheby’s International Realty came to the Louisville market, I immediately knew that was where I wanted to be. Continue reading

HGTV’s 2018 Dream Home is on the market

Bummed you didn’t win last year’s HGTV dream home in Gig Harbor, Washington? Well, you have a second chance at owning the $1.89 million waterfront estate. Continue reading

Success secrets of a winning team

When I founded my own real estate firm, I knew it was essential to keep my team at the forefront of the market. Ensuring my agents are supported is my primary goal as a broker, and the process of running a firm as a cohesive unit has broadened my under… Continue reading

The top qualities a luxury customer looks for in an agent

The affluent homebuyer is a discerning one. After all, when they’re well-acquainted with the best of everything, it’s no surprise that their standards are high when it comes to service. Continue reading

What the luxury customer will demand in 2019

We’re counting down the days to the new year — and the luxury real estate customer is no exception. All across the market, exciting opportunities are emerging to acquire one-of-a-kind properties. Continue reading

Lessons from luxury travel you can use right now

Intuitive service. Meticulous hospitality. Exceptional customer experiences. These are essential in real estate — but they’re also the hallmarks of the luxury travel industry. Continue reading

Realogy’s big bet for 2019

Realogy CEO Ryan Schneider spoke with Inman in a wide-ranging conversation in which he reflected on his first year at the real estate holding company and why he’s heavily investing in agents. Continue reading

5 creative ways to thank your clients at the end of the year

The holiday season is traditionally a time for connecting with friends, family, and coworkers and showing appreciation. The end of the year is also the perfect time to reach out to clients. Continue reading