12 key steps for creating confident and effective buyer consultations

With buyer-broker agreements now standard operating procedure, team leader Carl Medford writes, a mandatory buyer consultation should be standard practice for any buyer’s agent. Continue reading

5 steps to crafting a winning buyer presentation

Better communication and better expectation-setting: that’s what a well-developed buyer presentation can create for you and your clients, broker Joseph Santini writes. Continue reading

How to create marketing that makes the phone ring

Great marketing uses a framework that naturally grabs the prospect’s attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes. Continue reading

Leading agents at Carolwood form The Advisory team

Carolwood’s managing broker Nick Segal, alongside agents Shaun Alan-Lee and Jane Dorian, recently founded the white-glove service team, which operates in markets in Southern California and New York City. Continue reading

Truths, frustrations, rate cuts: Inman’s Top 5 stories of the week

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Inman Power Wheels: Final 4 best agent autos near the finish line

Inman’s Power Wheels bracket contest is down to the four best real estate agent automobiles, as determined by your votes. Continue reading

Numbers you should know with Windermere Economist Jeff Tucker

In this exclusive video series on Inman, Windermere’s Principal Economist Jeff Tucker illuminates the latest stats, reports and numbers you should know. This week: The Fed’s latest rate cut. Continue reading

Reffkin: NAR’s Clear Cooperation breaks ethics code, state laws

In challenging the National Association of Realtors’ Clear Cooperation Policy, Robert Reffkin writes, Realtors are upholding their highest moral, ethical and legal duties to serve clients. Continue reading

Place acquires all-inclusive platform Livian

The two real estate platforms have been growing on the same trajectory at Keller Williams for more than a decade, their founders said, and during this challenging period in the industry, it made sense to combine forces. Continue reading

9 proven ways to keep retention rates high when business is slow

Chris Pollinger shares powerful strategies to retain and motivate your real estate agents, even as listings hit all-time lows. Learn how to keep your team engaged and thriving during tough market conditions. Continue reading