4 key steps to building a thriving real estate team

Every leader has a different approach to hiring, but one thing is certain: It’s crucial to hire the right people if you want your team to be successful. One agent shares her tried-and-true method for building a team from the ground up. Continue reading

How can brokerages better support teams?

Happy teams are less likely to leave your brokerage — that’s why it’s important to make sure they have the right tools, resources and training needed to succeed. Here are a few meaningful ways brokerages can support team members and help them grow. Continue reading

Cut through the noise! Video marketing strategies that work in 2021

Do you have a video strategy? If not, now’s the time to craft a video marketing plan. Find out what some of today’s most innovative agents and brokers are doing to set their video content apart from the competition. Continue reading

21 questions agents should expect during a brokerage interview

Switching brokerages? Asking the right questions to make sure the company is a good fit is a no-brainer, and a good brokerage will likely do the same. Here are some topics you should be ready to address when being interviewed by a new brokerage. Continue reading

Want to level up your marketing? Here’s how tech can help

By making the best use of the tools available in today’s tech-laden world, you can free up time to focus on what really matters — building genuine, lasting relationships with clients and helping them find the property of their dreams. Continue reading

Pulse: How are you overcoming the bidding war objection?

In today’s competitive real estate market, it’s no wonder homebuyers are stressed out — particularly about going into bidding wars. So when it comes this unpleasant reality, how are you alleviating buyers’ anxieties? Continue reading

4 ways to set seller expectations during this supercharged spring market

Most sellers don’t deal with real estate on a daily basis, and they are looking to you for professional guidance. With the spring market in full swing, set expectations early to help your sellers have a stress-free selling season. Continue reading

Pulse: Your top tips for weathering this hot seller’s market

This week, readers share how they’re helping clients navigate this anxiety-inducing market. Here’s what you had to say about setting buyer expectations — perhaps one of the most important and basic tips agents should follow. Continue reading

How to inspire client confidence in a frenzied market

Transacting in this fast-paced, frenzied market isn’t easy, and for many clients, it may even be extremely stress-inducing. Here’s how keeping your lines open, educating your clients and improving your communication can alleviate some of that anxiety. Continue reading

The Real Word: How does climate change affect the housing market?

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. In this edition of The Real Word, they’ll discuss how climate change is affecting the housing market, Zillow’s ad campaign, and features you should b… Continue reading