Facebook down! 4 ways to be ready next time

How did Facebook’s outage affect those industries that run ads and use its reach to empower marketing campaigns? Here’s how the real estate industry can be better prepared next time. Continue reading

‘Instagram is probably the best bet’: 3 ways agents can win social media

Social media platforms can be a source of leads and deals, but agents should focus on being authentic and finding their niche, agents said during Coldwell Banker’s Gen Blue Experience. Continue reading

Shaker betters transaction management with latest update, stays on goal

Formally launched in late 2020 out of an Indianapolis tech incubator, Shaker is moving quickly to plant a stake in what is a very competitive segment of the proptech space: transaction management. Continue reading

Knock’s GO mortgage offers appraisal coverage and cash-offer close certainty

Knock GO, which stands for Guaranteed Offer, is a “cash-like” conventional mortgage product that allows buyers to write an offer on a home without including a financing contingency. Continue reading

Showingly proves itself a comprehensive tool for showing property: Tech review

Showingly is an app for multiple listing services, brokerages, agents and consumers to use when searching for homes, scheduling showings and integrating listing activity into day-to-day business. Continue reading

Zillow wraps ShowingTime deal as feds continue FTC investigation

The $500 million deal was first announced in February, and it prompted a heated debate among ShowingTime users. Despite the deal closing, the FTC is reportedly still seeking information from the companies. Continue reading

How to win referrals and leads on Instagram in 2021

Instagram is one of the most powerful social networks in the world. But winning followers and referrals from the platform requires consistency and strategy. Continue reading