The Agency agent Matt Lionetti, the Toronto-based social media dynamo ,entered real estate with the dream that his retail experience would quickly result in lucrative sales. Instead, he found himself wearily knocking on doors and being rudely shooed away. Continue reading
The founder and CEO of luxury California-based luxury brokerage The Agency argued Tuesday that agents will stick around for the foreseeable future. Continue reading
Creating an incredible experience for your agents takes thought and creativity. According to founder and CEO of The Agency Mauricio Umansky, it starts with making them feel valued, connected and heard. Continue reading
The luxury housing market had a strong year in 2021 as high-net-worth individuals continued to buy and sell homes at a quick pace. The market saw big acquisitions, eye-popping deals and exciting new trends. Continue reading
Boutique is very much a feeling rather than a size, defined by things like high-touch service, impeccable marketing and a superior product. Here’s what to look for if you want to hang your license with a boutique brand. Continue reading
There’s a lot more to marketing a listing than just putting it in the MLS — especially when it comes to luxury properties. Two top luxury agents share their must-dos for building a strong marketing strategy for every home. Continue reading
A period of growth is exciting, but proceed with caution until you have a fully developed business plan. Here, a seasoned leader outlines his advice for building a team that will find continued success. Continue reading
The franchise will be the brokerage’s second in Colorado, and will be led by Kacey Bingham and Jared Blank, formerly of LIV Sotheby’s International Realty. Continue reading
An independent brokerage looking to expand needs to consider quality over quantity — quality in character, culture and reputation. Here are a few ways to maintain your brokerage’s core mission while taking your business to new heights. Continue reading
The Agency founder and CEO Mauricio Umansky and his daughter Alexia work together in Los Angeles. Doing so comes with challenges but also unique opportunities. Continue reading