Unlock homeownership with down payment assistance programs 

As a real estate agent, it’s not enough just to conduct the transaction. Provide education and service that will help make it possible in the first place. Continue reading

How to beat your buyer’s biggest obstacle to purchasing a home

Down payment assistance programs can help more people make their dreams of homeownership come true, including up to one-third of all borrowers who fail to qualify without DPA. Continue reading

What’s to like (or not to like) about your in-house lender? Pulse

Does your in-house lender function more as a trusted resource or as a barrier to getting your deals done in a timely manner? Continue reading

What agents need to know as the complex mortgage fee hike kicks in

Loan-level pricing adjustments — a fee on mortgages — led to widespread misinformation leading up to the May 1 hike. Inman spoke to experts about what the changes mean for homeowners. Continue reading

Inman unveils its inaugural 2023 ‘Best of Finance’ award winners

For the first time in its history, Inman recognized more than 120 companies for their influence and ingenuity in the mortgage and financial services space. Continue reading

A graphic artist’s take on maintaining brand identity

Cultivate a culture that respects and promotes your brand while helping agents do the same. DOORA Properties creative director Janet Pozos provides her branding best practices. Continue reading

How to make clients love writing reviews (so you can win)

By keeping your testimonial review system fast, easy to access and uncomplicated, you can give clients ample opportunities and motivation to participate in sharing their experiences. Continue reading

A 6- to 24-month nurture-to-conversion plan for your leads

The work doesn’t end once you have a lead. Here’s how to turn that possibility into profitability with a month-by-month conversion plan. Continue reading

Love-hate relationship with social media? Here’s how I make it work

Although people have mixed feelings about social media, there’s no denying that it’s a valuable tool for marketing your business. Find out how agent Nikki Beauchamp puts it to work effectively. Continue reading