Boost your local SEO with unique, community-specific content

Forget trying to compete with the big national names. Focus on local, community-specific SEO to stand out in online searches, David Marden writes. Continue reading

MaverickRE ushers in the era of AI sales coaching: Tech Review

MaverickRE is an artificial intelligence solution for helping train and analyze the performance of real estate sales professionals. Continue reading

Ultimate SEO guide to promote your profile, master your market

Digital marketing expert Marci James offers tips to help you elevate your real estate website with backlinks and on-page SEO, improve your digital footprint and earn top-of-mind name recognition in your local market and beyond. Continue reading

How to engage brokerage clients through SEO and content creation

Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes. Continue reading

Outdo the competition with this ultimate SEO guide

In the first of her two-part series, marketing expert Marci James offers insight into making the most of your digital presence with search engine optimization. Continue reading

How to leverage SEO, drive organic traffic and outrank the competition

Think your website can’t compete with the big portals? SEO expert David Marden writes that, with smart keyword planning, you can find your place in online search results. Continue reading

5 AI-driven social media strategies real estate agents are missing

There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these. Continue reading

16 things newbies should do in a slow selling season

Worried about the winter slump? Here are some things to keep you busy — and to prepare you for the spring market. Continue reading

Dear Marketing Mastermind: What content should be on my website?

As we move into the end of the year, here are some ways to start thinking ahead to your 2020 content. New or revised content now can help you rise in the search engine rankings by the time the spring market heats up. Continue reading

NAR in talks with Google on broker links, postpones vote

The National Association of Realtors is in talks with Google to improve broker website rankings on the popular search engine. Continue reading