Locked in, or misinformed? How seller’s agents can allay client fears

Homeowners feel locked in and for good reason. But sellers should know the other side of the coin too, agents argued at Inman Connect. Continue reading

Read the signs to make your door knocking more effective

When you’re out door knocking, reading the signs can give you insight into the needs and concerns of the people you meet, writes agent Ernesto Vargas. Continue reading

The stories and trends that defined a whirlwind first half of 2023

Intel takes a look back at the market trends, brokerage strategies, Wall Street happenings and legal controversies that shook the past six months and could well define the remainder of 2023. Continue reading

Selling has shifted. Here are 9 questions clients will surely ask

With all of the recent changes to the market, what questions are sellers likely to ask this year and how do you best address them? Continue reading

Home staging dips in popularity as fewer agents make the effort: NAR

The National Association of Realtors’ 2023 Profile of Home Staging reveals a quarter of all staging efforts yield additional profits of up to $18,935 for a median-priced home. Continue reading

Homebuyers and sellers played chicken as sales slowed in March

Realtor.com’s latest monthly report reveals a market full of contradictions as mortgage rates continue to drive consumer sentiment and activity. Continue reading

‘Do I need to disclose?’ Even more queries ChatGPT can’t answer

ChatGPT can be a useful tool, but it spits out a lot of bad advice, writes Bernice Ross. In Part Two of the series, find out what seller information the AI gets wrong. Continue reading

Homebuyers and sellers have a ton of misconceptions, new poll shows

Homebuyers and sellers are struggling to keep up with the rapidly shifting market, according to a Zillow survey of real estate agents, which found many believe home prices will fall steeply in 2023. Continue reading

These marketing terms are officially cliched. Here’s what to write instead

Consumers know that agents are famous for tweaking listing descriptions to lure them in to see the home. Avoid using these seven terms, and try these fresh alternatives instead Continue reading

That’s a deal-breaker! 15 reasons buyers are backing out

The recent uptick in canceled contracts reveals that buyers with tepid toes have begun actively looking for valid ways to terminate their purchase, writes mega team leader Carl Medford. Here is his list of top 15 potential deal-breakers. Continue reading