Author Archives: Erica Ramus

7 things real estate brokers should do before the end of the year

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End of year planning should be at the top of your to-do list now. Erica Ramus shares strategies to make it more effective and more impactful. Continue reading →

7 tips for walking away from a recruitment offer (the right way)

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While a recruitment offer may be flattering, this may not be the time to say yes, broker Erica Ramus writes. Here’s how to walk away without burning bridges. Continue reading →

Top 7 safety risks for real estate agents — and how to avoid them

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For real estate agents, it’s essential to be prepared to protect and defend yourself and your client’s property and data, Erica Ramus writes. Continue reading →

These red flags mean you might be on a toxic real estate team

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When you do not trust your leadership to support you or to do the right thing, broker Erica Ramus writes, it’s time to reevaluate your team or brokerage. Continue reading →

4 big takeaways from Inman’s first-ever property technology survey

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Tech stacks can be a challenge and the cost of keeping up with new technology can be a burden, RAMUS Real Estate broker-owner Erica Ramus writes in response to our inaugural proptech poll. Continue reading →

‘I’m screwed:’ This broker’s real-life hacking horror story

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We all need to figure out a way to live online — in the cloud — but we also need a way to survive if our systems go down. Broker Erica Ramus shares her true-life hacking horror story to help you protect yourself and your business. Continue reading →

5 harsh realities indies will face in 2022 (and how to combat them)

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As we look to finish out 2021, indie brokers need to look at industry trends to get ready to hit the ground running in 2022 and prepare for new challenges. Here are the top five hurdles and how to prepare for them. Continue reading →

3 rules for keeping your brokerage’s branding in check

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When it comes to a brokerage’s branding, the buck stops with the broker — regardless of your firm’s rules on team and agent branding. Here are independent broker Erica Ramus’ top rules for brokerage branding. Continue reading →

Are your agents on track? 4 steps for keeping them on goal

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With the market starting to cool, now’s a good time to check in with your agents. Are they on track with their goals? Here’s how to make the most of agent check-ins and successfully plan for the upcoming year. Continue reading →

Find the right broker: 4 essential traits to look for

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Choosing a brokerage is about so much more than money or splits. Having a broker who embodies these crucial traits could make the difference between your success or failure in this business. Continue reading →