Online reviews significantly boost agents’ web visibility: Study

A new study released Tuesday indicates that agents with even 1 review on their Google My Business pages will see more web traffic. Continue reading

Florida Realtors relaunches transaction management platform

The redesign, which the trade group describes as a ‘new, uncluttered look,’ is meant to improve transaction productivity and speed up workflow. Continue reading

What to know about selling luxury, waterfront and other specialty properties

Only certain kinds of buyers are interested in specialty properties — like luxury and waterfront homes, condominiums and over-55 housing — so a one-size-fits-all marketing approach will not produce optimal results. Bill Gassett of RE/MAX Executive Real… Continue reading

OPINION: How to Fix Racial Disparities in Entrepreneurship Over 50

It would be easy to think that most people passing age 50 are planning for retirement, certainly not thinking of starting a new career — let alone launching a venture. Yet new research by my colleague Yu-Chih Chen and me estimates that nearly two in fi… Continue reading

2020 Election: What Are the Most Important Issues to You?

The 2020 election is in full swing, and the presidential candidates are beginning to set their political stance on some key issues. At Next Avenue, we know that our readers are keenly interested in policies and government programs that affect older adu… Continue reading

A Practical, Compassionate Guide to Facing Life’s End

If you are sure you would never read a book about how to face death, especially long before you need it, A Beginner’s Guide to the End: Practical Advice for Living Life and Facing Death just might convince you it wouldn’t be bad to have on the shelf. W… Continue reading

Who’s the ‘best’ agent in each state?

Real Trends and Tom Ferry released the seventh annual breakdown of the “best” — i.e. the most productive — real estate agents and teams in each state. Continue reading

Real estate as a second career: The quick-start guide

Drew Hannan of Drew Hannan Homes and Keller Williams in Rochester, New York, is a former restaurateur and business owner who recently got into real estate as a second career. He got a very fast start closing 42 deals in his very first year, and he’s he… Continue reading

Facing a buyer’s market? 5 pivots listing agents must make

Based on the numbers and our personal experience of a larger number of prospects shopping but not buying, we suspect the seller’s market is about over. Here are five areas listing agents need to rethink and focus on when buyers are calling the shots. Continue reading