Lesson Learned: Stay true to yourself to attract your ideal clients

 Find out what Miami Beach luxury agent Anna Sherrill has learned as she’s grown and what she’d tell a new agent just starting out in the business. Continue reading

Balance franchise brand autonomy with consistency

Commit to your franchise’s brand standards while keeping your own individual identity to build a real estate business that resonates both locally and globally, The Agency’sTara Scholl-Gettles writes. Continue reading

One client can be a catalyst for your whole real estate career

Luxury broker Filippo Incorvaia shares the story of how one residential client set the stage for a career shift and led to a host of new referrals. Continue reading

HomeLight lands $20M, adds 40 new ‘Buy Before You Sell’ states

HomeLight is partnered with more than 10,000 loan officers and 28,000 real estate agents to offer Buy Before You Sell in 46 states and Washington, D.C. — everywhere but Alaska, Massachusetts, New York and Rhode Island. Continue reading

Realtors file suit against Move, NAR over ‘fake leads’ scheme

Eight Realtors are seeking class action status in their lawsuit against Realtor.com for allegedly selling unvetted and fraudulent buyer and seller leads. This is the third lawsuit against Realtor.com and parent company Move over its lead gen business. Continue reading

Compass launches new division for older real estate consumers

The launch comes as the Baby Boomers race into their elder years, creating what some observers have referred to as a “silver tsunami.” Continue reading

Pending starter home sales soar as first-time buyers return to market

Pending sales of starter homes surged 10.2 percent in July, reaching their highest point since October 2022 as mortgage rates began to decline, according to data released Monday by Redfin. Continue reading

David Copperfield’s final New York act? The disappearing owner

A lawsuit filed in New York this month alleges that Copperfield abandoned his penthouse in a state of disrepair, leaving the Galleria’s other residents to deal with flooding apartments and common areas below the unit. Continue reading

LPT Realty rolls out ‘Buyer Power Tools’ resource for agents, clients

The Florida-based brokerage’s buyer-focused marketing and educational resources are made for agents in need of assistance as they pitch buyer representation services, executives told Inman. Continue reading

SERHANT. expands in Florida with Naples Concierge Group

The team addition will grow SERHANT.’s reach in Florida beyond existing markets of Miami, Tampa and Delray Beach. The firm has recently added 77 agents across all its markets. Continue reading