Tag Archives: back to basics

QUIZ: Are you a closer? Test your marketing prowess

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Real estate agents who have poor closing skills don’t get paid. Here are 10 questions that address different aspects of closing the deal — see how well you do. Continue reading →

Avoid canceled contracts: 3 tips for setting buyers up right

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After fending off double-digit multiple offers, engaging in bidding wars and paying well over asking price, the last thing you want is that dreaded post-contract cancelation call from your buyers. Here’s how to avoid it. Continue reading →

Pulse: Readers share how they’re overcoming the bidding war objection

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This week, our readers share how they’re working with buyers to set expectations about bidding wars and multiple-offer situations — a common objection in today’s fierce market. Continue reading →

18 strategies to help you win deals in an extreme seller’s market

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In this current market, sellers hold a ridiculous number of cards. By helping your clients understand the complexities of today’s market, they’ll feel more in control when navigating the process — and ultimately winning the property. Here’s a list of s… Continue reading →

How 5 top brokerages revamped their training programs

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As the industry shifted in unprecedented ways over the last year, many of the country’s biggest brokerages upgraded their training strategies to better serve their agents. Continue reading →

A Coldwell Banker broker shares what it’s like to be a seller right now

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Kris Darwin, a Coldwell Banker sales manager in Louisiana, shares how an agent’s sales pitch taught her an important lesson about relationships and empathy. Continue reading →

Buying frenzy sapping your energy? 7 ways to take action

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In this market, agents are working around the clock to write offer after offer for would-be buyers while also trying to soothe their jangled nerves. So, how can they avoid reaching a breaking point? Continue reading →

A top ERA broker shares his basics for recruiting and training

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ERA Sunrise Realty broker David Moody shares why grit, perseverance and committing to “doing things the right way” are the keys to creating a solid agent lineup. Continue reading →

Who’s on your team? 13 key players you need by your side

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There are so many options to consider when you’re thinking about who is on your team in the larger sense. Who you partner with matters. Here are some key relationships you need to cultivate. Continue reading →

3 ways to harness the power of positive thinking in your business

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Having the right mindset is vital for succeeding in this industry — especially in the midst of a topsy-turvy year for real estate. Here’s how positive thinking can really make a real and dramatic impact on your business. Continue reading →