In hypercompetitive, low inventory markets, brokerage President Jack Gross writes, success boils down to a few key principles: innovation, adaptability, a return to fundamentals and a commitment to agent education. Continue reading
Serve your clients so well that they can’t help sharing the good news about the service you provide, sending new clients to you along the way, broker Amy Stockberger writes. Continue reading
The next time you’re questioning your effort and your impact, coach Darryl Davis writes, look at the ripple effect of all you do and the lives you touch. Continue reading
How are you bringing in buyers these days? How are you converting them into well-qualified, ready-to-buy clients? Continue reading
By promoting family-friendly amenities, Victoria Kennedy writes, you can make your marketing more irresistible to moms and dads who are ready to become homeowners. Continue reading
Holly Brink shares agent Abby Goodell’s no-frills strategy for turning Facebook Marketplace posts into legit buyer leads and examines why most agents overlook the platform. Continue reading
After years being out of production, Troy Palmquist is going back to sales, and he’s betting big on this platform to help him maintain consistent, smart communication with his sphere. Continue reading
Are your clients “waiting for the market to recover”? They’re often talking about fear and uncertainty, coach Darryl Davis writes. Ask these questions to shift from uncertainty to clarity. Continue reading
Transaction hesitation is real, but deals are getting done. Here’s how broker-owner Jaclyn Kelley and her agents have been keeping business steady in a tough market. Continue reading
Here are six common reasons lawsuits happen in real estate. If you want to avoid complicated litigation, follow these best practices from trainer Bernice Ross. Continue reading