How to nail the price reduction conversation with homesellers

Coach Verl Workman outlines how to fix what real estate agents say when the home isn’t selling and what the homeowner hears when the agent speaks. Continue reading

How to solve listing problems (without jumping to a price drop)

The next time a listing lingers, resist the urge to slash the price, coach Darryl Davis writes. Become a real estate detective to figure out what’s really going on. Continue reading