Your seller needs to sell now. Here’s how to handle the 6 objections that will stop them

Help seller clients position their home where buyers see it as the best value among the properties currently on the market.  Continue reading

Record share of February homesellers cut list prices

More than one-third of February homesellers cut their list price last month, reaching a record high for the month as buyers gained leverage in a market shaped by high mortgage rates, elevated prices and economic uncertainty, according to a Redfin analy… Continue reading

Inman Market View: Where sellers listed in March despite higher rates

Homesellers pressed on in March despite elevated gas prices and mortgage rates. Drill down into your market and compare it to hundreds of others with Inman’s interactive maps and charts. Continue reading

A confetti moment: Zillow changes its tune on listing standards

For the industry, Zillow’s shift reflects a broader move toward understanding that how a home is introduced can be just as important as how widely it is seen, Compass agent Suzy Minken writes. Continue reading

Inman Market View: Where agents are bracing for a soft-priced spring

Asking prices are dropping in many parts of the country as real estate agents look ahead to the busy season. Drill down into your market and compare it to hundreds of others with Inman’s interactive maps and charts. Continue reading

Yet another report says the real estate market is sputtering

Redfin reported that both buyers and sellers are in retreat, active and new listings fell in November, and, ultimately, 2025 will be comparable to the slowest year for real estate in decades. Continue reading

Price cuts and concessions: Here’s how to prepare homeowners for the reality of selling a home today

High interest rates, growing inventory and economic uncertainty have cooled the housing market, forcing sellers to make price cuts and concessions. Agents say realistic pricing, smart repairs and strong presentation are key to helping homeowners naviga… Continue reading

How to nail the price reduction conversation with homesellers

Coach Verl Workman outlines how to fix what real estate agents say when the home isn’t selling and what the homeowner hears when the agent speaks. Continue reading

How to stop second-guessing yourself and make solid decisions

As the seasons change, you may be doubting your prior planning, coach Darryl Davis writes, but real estate success comes from making a commitment and sticking to it. Continue reading