Doss debuts ‘accelerator’ program to waive franchise fees

Twenty participants in the new program will not have to pay Doss’ normal $15,000 franchise fee, though they will have to commit to growing their businesses. Continue reading

Luxury forecast: What lies ahead for high-net-worth buyers in 2024

Recent luxury forecasts from Coldwell Banker and Christie’s International Real Estate show optimism in the market, and plenty of demand for new technology. Intel examines their findings. Continue reading

WATCH: OpenAI’s Adam Goldberg on developing AI clarity

A founding member of the company’s go-to-market team, Goldberg outlines what it takes to make ChatGPT and other AI-based platforms work for you and your real estate business. Continue reading

AI will be huge, is like ‘having a summer intern’

OpenAI’s Adam Goldberg argued at Inman Connect New York that the most important skill for using AI effectively is “clarity of thought.” Continue reading

10 powerfully effective ChatGPT prompts for 2024

Jimmy Burgess shares 10 specific prompts designed for real estate agents that will help you generate leads, grow your business and serve your clients at the highest level possible. Continue reading

What to do on social in 2024? Avoid politics at all costs

A panel of real estate PR reps and social media influencers told ICNY attendees to remember that the brand is you, the cameras are always on, and whatever you do, avoid talking politics this election year. Continue reading

Train ChatGPT with client values for AI-powered content in 2024

Phil Stringer of AI Agent Academy told ICNY attendees to provide the AI chatbot with specific prompts that reflect the perceived value of their clients to gain back time in 2024. Continue reading

Too much too soon? AI is now ‘nearly ubiquitous’ in real estate

As many as 80 percent of agents are using AI to do things like write listing descriptions, but real estate leaders also have concerns about “guardrails” for the tech. Continue reading