Tag Archives: katie lance

TikTok’s latest feature will help you reach even more potential clients

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TikTok’s newest feature allows users to refresh their “For You Page” setting based on their most recent interactions. This ability will allow users to have even more control over what they see and help quality content be seen by more people. Continue reading →

Debunked! 6 social media myths that can hinder your 2023 growth

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To help you avoid mistakes that will hamper your growth and damage your online presence, social media expert Katie Lance lays out the most common marketing myths and why they’re wrong.
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23 binge-worthy real estate YouTube channels

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YouTube offers some of the real estate industry’s best. Social media expert Jessi Healey rounded up 23 real estate YouTube accounts worth binging to inspire, educate and inform you. Continue reading →

8 social media trends to watch for (and take advantage of) in 2023

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By staying up-to-date on these trends and adapting their social media strategies accordingly, real estate professionals can position themselves for success in 2023 and beyond. Continue reading →

No, you don’t need to freak out over Facebook’s new listings rule

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Is it over for real estate agents to post their listings on Facebook? Here’s what’s going on and why Katie Lance says there’s no need to worry. Continue reading →

Agents baffled by confusing new Facebook property listing policy

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Facebook parent company Meta announced on Dec. 29 that users will no longer be able to share listings on Facebook Marketplace with their business profile, a change that drew agent ire. Continue reading →

‘I’m with Anywhere’: Agents await direction on where Realogy is going

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Realogy rebranded as Anywhere on Thursday, surprising agents, industry leaders and branding experts, who were mostly upbeat about what the new name means for the company’s trajectory. Continue reading →

14 ways to supercharge your social media strategy for 2022

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Social media experts Katie Lance, Chelsea Peitz and Marki Lemons-Ryhal shared the secrets to mastering Facebook, Instagram and video content creation during Inman Connect Las Vegas. Continue reading →

The roadmap to creating a complete digital marketing plan

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Marketing, branding and social media play vital — and ever-changing — roles in growing your business. Learn best practices from the best in the industry to grow your personal brand, market your listings in innovative ways and creatively keep in touch w… Continue reading →