The Law of 3: A powerful marketing and branding tool for real estate

Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective. Continue reading

Learn the Law of 3, a strategic tool for real estate leadership

You’ve heard of the Pareto Principle. Take it to the next level with the Law of Three, writes luxury consultant Chris Pollinger, a strategy designed to make your leadership more impactful. Continue reading