Although cold calling has traditionally been used as the leading sales prospecting approach, alternative strategies often yield better outcomes in today’s business landscape. Marketing expert Diana Zaya shares lead gen ideas to take you beyond the phon… Continue reading
Whether you’re a brand-new agent or a veteran who’s shifting gears, Livian’s Erin McCormick Torres shares how to hit the ground running when you join a new team. Continue reading
While the conversation around door-knocking is compelling, it’s not a prerequisite for success in the real estate business, writes Teresa Boardman. She offers a variety of alternatives if door-knocking just isn’t your thing. Continue reading
Video is the most impactful place for you to spend your marketing dollars. Jimmy Burgess helps you ensure you’re doing it right with five types of video designed to get you noticed. Continue reading
Door-knocking can feel invasive, and some agents might even find it a little intimidating. Coach and trainer Darryl Davis offers a variety of great alternatives with solid ROI. Continue reading
The ebb and flow of the real estate business can be affected by the seasons, the economy and more. Luxury agent Amie Quirarte shares ways to weather the slow times while building your business. Continue reading
Fello centers itself around a series of lead-capture website add-ons that can be easily customized, turned on and off, and fed into any number of integrated CRM solutions used by the brokerage, team or agent. Continue reading
Cold calling can be an intimidating prospect for many real estate agents, but it doesn’t have to be, writes renowned trainer Darryl Davis. Real estate agents can turn cold calls into warm leads with practice and preparation, and as it becomes second na… Continue reading
As a real estate agent, your relationships are everything, so put them at the forefront. Put your best foot forward this year as you forge new connections and boost your business in the process. Continue reading
According to Jimmy Burgess, lead gen is not about reinventing the wheel. Act consistently on these tried-and-true strategies and your lead-generation efforts will start out strong in 2023. Continue reading