Tag Archives: lead generation

4 terrible ways to get ‘likes’ on social media

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Many agents want to engage with their “friends” on social media, but there’s certainly a wrong way to do it. Here are four things agents should never do to get likes. Continue reading →

AskAvenue’s chatbot qualifies leads faster without replacing you

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AskAvenue won Realogy’s FWD Innovation Summit award in 2015 and continues to evolve with its latest chatbot lead generation tool for real estate agents. Continue reading →

Social media made simple: How to source, share and schedule

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The best way to avoid being overwhelmed, wasting time and getting sucked into the addictive nature of social media is to have a plan, similar to an editorial calendar. Here are five tips for sourcing real estate content as well as how and when to sched… Continue reading →

Realtor.com and Opcity test cash rewards for buyers

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The specific dollar amount that a consumer receives is based on a sliding scale. If the property is worth $150,000, the consumer will get back roughly $400, but on a $4 million property, the consumer gets back around $12,000 according to Johnson. Continue reading →

Is your old boss stealing your clients?

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When you send a potential buyer or seller to your current website, what do they see? Is it your face? Your name? Your logo, colors, images, and content? Or is your personal touch getting lost in a sea of multi-million-dollar branding belonging to the b… Continue reading →

50+ content marketing ideas that’ll reel in buyers

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We spend all day answering questions from clients. Turn those queries into your next blog post, YouTube video or Facebook Live segment. Here are more than 50 ideas for content related to buyers to help them get off the sidelines and become homeowners. Continue reading →

Stop buying leads! Go with this proven prospecting method instead

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Sick of spending thousands monthly on low-converting leads, veteran agent James Festini decided to cut them out of his business entirely. Here’s how he generates up to 25 qualified leads per week for free. Continue reading →