Tag Archives: lead nurturing

The numbers you need to nurture buyers and sellers through a shift

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When your clients are seeing doom-and-gloom headlines, it’s important to be able to crunch the numbers and give them the facts. Continue reading →

How to nurture pessimistic buyers to the closing table

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The last couple of years have taken an emotional toll on hopeful homebuyers, and current interest rate and inflation increases aren’t helping. The Agency’s Santiago Arana offers strategies to help your potential homebuyers manage their expectations and… Continue reading →

7 client retention strategies that never go out of style

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To delight clients and keep them for life, it’s vital to understand what they really need and want. Trainer and author Bernice Ross offers strategies to keep the clients you have and generate their referrals. Continue reading →

What to do when a customer calls about a home that is sold

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For too many agents, a call after the listing is sold is ignored. Instead, writes team leader Tom Toole, you can make it an opportunity and a springboard for adding value. Continue reading →

7 real estate lead generation sites with no upfront costs

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Whether you’re a seasoned agent or just starting out in this industry, your ability to consistently generate leads will determine your future growth. Referral-based lead generation companies offer a great alternative that might be a perfect fit for you… Continue reading →

Chime taps Revaluate to empower lead quality with ‘likely to move’ scores

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Sales and marketing technology company Chime partners with Revaluate to empower online leads of higher qualification standards. Continue reading →

Unify now drumming up business for mortgage lenders

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Customer relationship management tools are no longer just about managing existing clients — they’re also becoming integral to generating and qualifying new leads. Continue reading →

REALM connects members by ‘matching’ buyers and listings

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Julie Faupel started in the hospitality industry. Before she launched her successful real estate brokerage in Jackson Hole, Wyoming, Faupel worked with top hotels where she was able to create—and recreate—guest experiences across properties. Continue reading →

Likelihood to List puts the power of predictive analytics in the agent’s hands

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We’ve made a lot of updates to Homesnap’s technology over the years, but one thing has always remained the same: Everything we build is specifically designed with agents and brokers in mind first because we want to create tools that help them grow thei… Continue reading →

Do this before you spend another dollar on lead generation

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Sometimes it seems like agents are hungry machines, starving for one thing: leads. And it’s curious to explore why that is. Leads are new, sure, so they may seem more full of promise, or more excitement. It’s a metric by which many agents measure their… Continue reading →