Tag Archives: Listings

Why your next CMA will probably flop

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As the market shifts, relying on data that is 60 to 120 days old just won’t cut it. Coach Bernice Ross offers tech tools to help you create more timely and accurate CMAs. Continue reading →

What your LGBTQ clients would like you to know about their real estate needs

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Julie Nelson, who proudly identifies as an L in the LGBTQ+ community, says that everyone appreciates a little guidance when it comes to navigating differences. Here are a few tips for working with LGBTQ+ clients.
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In luxury real estate, agents with green thumbs reap what they sow

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From ficus hedges and podocarpus shrubs to palm trees and bamboo, real estate agents can boost their bottom line with a basic knowledge of landscaping and how it can improve clients’ privacy. Continue reading →

Want to know a property’s true value? Think digital

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Technology-driven floor plans are a tool for helping depict the true value of a home and ultimately driving more well-informed financial decisions for buyers and sellers alike. Continue reading →

5 things to know before choosing a geographic farm

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When it comes to geographic farming, says Jimmy Burgess, this is the time to be real with yourself. The main reason farming efforts fail is a lack of consistency and commitment to executing on the marketing strategies needed for success. Continue reading →

7 types of videos every real estate agent should master

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Sharing your personality via video will help you connect with clients and build your business in a tangible way, writes marketing expert Laura Stace. That can translate into a long and healthy career path. Continue reading →