10 ways to apply an Olympian mindset to real estate

Learn how Olympic athlete and luxury real estate advisor Jill Henneberg leverages preparation, adaptability and the ability to perform decisively under pressure. Continue reading

Grit, not glamour: Lessons from 27 years in real estate

Longevity isn’t accidental, Jen Cameron writes. It’s built through steady leadership, practiced values and a commitment to people over optics. Continue reading

Luxury real estate 2026 outlook: A new era of precision, global mobility and intelligent growth

After a year of volatility, luxury real estate has emerged more disciplined, global and data-driven. Here’s why 2026 marks a turning point for elite markets, ultra-wealthy buyers and agents who operate without borders. Continue reading

Future-proof your digital footprint for 2026 (and beyond)

Troy Palmquist talks to luxury real estate pros about why owning your platform, understanding SEO and using AI wisely is the new baseline for elite agents. Continue reading

How to craft bespoke marketing for ultra-high-net-worth buyers

Effective storytelling is the key to appealing to the world’s most discerning buyers with your luxury real estate marketing, Mike Collins writes. Continue reading

LA’s so-called ‘mansion’ tax has failed. It’s time to overturn it

The Los Angeles housing market has an albatross around its neck called the United to House LA (ULA) or “mansion” tax. Danny Brown explains why it’s a failed experiment. Continue reading

Ready to raise your price point? Here’s your luxury agent playbook

Whether you’re just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche. Continue reading

Putting it all together: The complete guide to working with athletes and celebrities

We’ve rounded up all five days of Cara Ameer’s advice on working with high-end, high-profile, high-stakes clients from the worlds of sports and entertainment. Continue reading

How an agent becomes ‘the chosen one’ for celebrities and athletes

In Part 5 of her five-part series, Cara Ameer provides insights for both renters and purchasers, plus strategies for ensuring you become the go-to for high-profile luxury clients. Continue reading

How an agent becomes ‘the chosen one’ for celebrities and athletes

In Part 5 of her five-part series, Cara Ameer provides insights for both renters and purchasers, plus strategies for ensuring you become the go-to for high-profile luxury clients. Continue reading