What real estate agents need to know about stair lifts 

If your buyers have mobility issues, or even reservations about having stairs, here’s what you need to know to suggest stair lifts as an alternative means of traveling safely between levels. Continue reading

Elon Musk takes final ‘Earthly possession’ off the market

Since vowing to unload all “Earthly possessions,” Elon Musk has sold nearly $100 million worth of real estate since 2020. But he can’t seem to part ways with this Bay Area gem. Continue reading

Pacaso backlash draws on amid latest funding round

Pacaso’s new cushy pot of cash and investor backing can’t buy away the company’s troubles with some vocal protesters located in Northern California. Continue reading

These are the 30 top real estate agents in Hollywood right now

‘The Hollywood Reporter’ on Wednesday named Aaron Kirman, Fredrik Eklund and Jade Mills among the top 30 luxury agents in Los Angeles. Continue reading

How to shift your marketing strategy in Q4 — and start 2022 right

Harnessing the power of your CRM, leveraging existing inventory with fresh marketing materials and campaign strategies, and volunteering — here are the tactics that’ll help you meet your end-of-year goals and start 2022 on the right note. Continue reading

SEE: First pictures of SERHANT’s new state-of-the-art Soho office

Boasting studios for podcasting and video production, Ryan Serhant’s flagship brick-and-mortar office in Manhattan aims to reimagine the modern brokerage. Continue reading

Pacaso raises $125M with Softbank-led Series C round

The company’s model allows multiple parties to co-own luxury second-homes in locations such as Lake Tahoe, Aspen, Napa and Malibu. It operates in 25 markets to date. Continue reading

A new wave of luxury buyers: Business models and trends to watch

The new wave of luxury real estate buyers has changed the playing field. The good news is that top luxury professionals in the industry have insights that’ll help you take advantage of the opportunities it presents. Continue reading