Agents find marketing magic in low-ball asking prices

The share of $1 listings has risen 24 percent since 2024, according to Realtor.com. Inman spoke to an agent about the upside — and downside — of the tactic. Continue reading

Yes, another social media panel — because it’s important for business

Angel Nicolas, Tiffany McQuaid and Jonathan Vega’s different approaches to the marketing tactic show that there’s no one-size-fits-all approach when it comes to finding success through social media — aside from committing to it. Continue reading

5 emails you should send to your sphere

Even as digital channels like social media, texting, and smart speakers gain traction, the king of all communication channels is still…email. It stands to reason. Email is inexpensive. Everyone has an email address. And it’s measurable Continue reading